A Redesign for Herman Daniels, MD

Confession: My father’s website was the first business website I designed. Dad (Herman Daniels, MD) is a Bariatrician and has a successful weight loss practice in the Washington, DC area. At the time, he had been abandoned by his web designer, and he needed a new website desperately, and I needed the practice as a new designer. So I took a few days, and put something together. This was the result:

 

Not a bad looking site, but definitely the work of a beginner. Though the site was successful in increasing business, I thought it was time to revisit it, and give it some new “flare.” I started by assessing his market:

  • Many of his patients work in and around the Washington, DC area – so the location of his two offices needed to be prominent.
  • He has a bilingual practice (English and Spanish), so it was important to design a separate Spanish site that incorporated elements of his English site.
  • He has many patients in the weight maintenance stage of their program, and they need to find tips and recipes easily.

Now, the new homepage of his website showcases his offices, shares basic information about the practice, and updates healthy tips and recipes regularly.

Visit my portfolio to see more images from the redesign, or visit his website at:
hermandanielsmd.com to interact with the site.

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